Wedding dress aftercare.

A lot of time and detail is invested into a wedding dress, especially a bespoke wedding dress. As much as we look forward to the wedding day and relish the moments we spend in our dress on the day, we tend to forget what will happen with our garment after such a special occasion…

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BRIDALSalima Sule Ali
Made To Order

Through the production of made to order collections, we aim to encourage a longevity in the garments in our wardrobes. The durability and quality of traditional know-how. Bringing the intricate details of Couture into the every day.

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The story behind SALIMA.ALI

Throughout those years I have worked with several amazing women to create unique statement pieces, and through this journey, I expanded my vision for the brand I built from my love for craftsmanship and special attention to details, especially those that are hidden.

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Salima Sule Ali